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Cases & projects

What we've already built

100+ experiences since 2020 — interactive installations, real-time generative AI, AR and VR environments, and brand activations at festivals, corporate events and points of sale.

Google Brazil — Personalized avatar

Leap Motor

Jeep Avenger · Festival Interlagos

Jeep Avenger · Festival Interlagos

Pague Menos Scan campaign artwork

Interactive campaign

Pague Menos Scan

O Boticário — The Art of Review — generative AI

O Boticário — The Art of Review

Lindt at the Vogue Ball — generative AI

Lindt at the Vogue Ball

Preparadão Santander — AI activation

Preparadão Santander

DJ DeeDee Beatz: the age of avatars

Chevrolet Hands Talk

Chevrolet Hands Talk

Google Black Friday 2020 — gamified virtual city

Immersive website · 2020

Google Black Friday

Maniax — immersive platform for music and events

Music and events

Claro and Citadel — gamified immersive website

Immersive entertainment

Claro + Citadel

Claro, Netflix and Stranger Things — Upside Down experience

Immersive entertainment

Claro + Stranger Things

Claro Mundos World Cup Special — experience integrated with Claro Clube

Football + loyalty

Claro World Cup

Claro Mundos — navigable virtual world

Navigable worlds

Milka — VR experience

Navigable worlds

XP Expert — immersive platform

Navigable worlds

Arena Neo Química — virtual tour

Navigable worlds

Arena Neo Química

Banco BV — VR at the world skateboarding championship

Navigable worlds

Banco BV — Skateboarding World Championship

BTG Advisors — 360° virtual tour

Navigable worlds

Richard Rasmussen — immersive website for an influencer

Navigable worlds

Richard Rasmussen

SBT Verso — metaverse with game

Navigable worlds

Segredo Lacrado — immersive experience

Navigable worlds

Segredo Lacrado

Audi — augmented reality

Navigable worlds

Heineken at Rock in Rio

Heineken at Rock in Rio

Google — Black Friday Season

Google — Black Friday Season

Samsung at Lollapalooza

Samsung at Lollapalooza

B3 at Rio Open

Avenue Connection 2023

Avenue Connection 2023

Alanis Morissette concert

Alanis Morissette Concert

Lupo NFT

Other projects

Products and activations that are already live but don't have a photographed case yet.

Sodimac Saint-Gobain

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Explore the studio

Creative technology for brands, from concept to delivery.

AI activationsPhotos, videos, avatars and generative art for events.Virtual and augmented realityVR headsets, 3D environments, virtual tours and AR experiences.Live marketingGames, installations and brand experiences at events and festivals.Special projectsCustom hardware, robotics and interactive objects.MartechVenture building for AI marketing platforms.

View all projects · contato@xrstudio.com.br