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Case — Virtual Reality

XP Expert
Immersive Platform

Virtual Reality Metaverse Immersive Platform
Client: XP Inc.
Virtual Reality
#1

World's largest investment event

360°

Futuristic immersive environment

XP

Store integrated in metaverse

Live

Live talks at the event

About the project

Project Description

We created an immersive platform for the world's largest investment event. Customers had access to training sessions, live talks and a partner network — all within a futuristic virtual environment developed exclusively for XP Expert.

The futuristic environment allowed participants to walk through the virtual city and explore XP's diverse product offerings. It was also possible to make purchases at the XP Store, directly connecting the immersive experience to the investor's purchase journey.

Highlight

What made the experience unique

We united the world's largest investment event with a fully functional metaverse — where participants didn't just attend talks, but explored a futuristic city, networked with partners and completed their purchase journey, all within the same virtual environment.
Delivered solutions

What was developed

  • Immersive training with live talks integrated into the metaverse
  • Investor audience engagement in futuristic virtual environment
  • Connection between investors and XP partner network
  • Complete purchase journey via XP Store in the metaverse

Project Info

Client XP Inc.
Category Virtual Reality
Platform Web Metaverse
Tags VR · Metaverse · Investments
I want something like this
Photos

Project Gallery

XP Expert — Immersive Platform
XP Expert — Virtual City
XP Expert — Live Talks
XP Expert — Metaverse
XP Expert — XP Store
XP Expert — Partner Network
Technology & Execution

How the experience worked

Futuristic City

Immersive 3D environment where participants walked through a futuristic virtual city, exploring stands, products and exclusive XP content.

Live Talks

Live talk streaming integrated within the metaverse — participants watched content without ever leaving the immersive platform.

XP Store

Purchase journey integrated into the metaverse — investors discovered products, interacted with partners and completed purchases, all in the same virtual environment.

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