Questions per student
Oracle of Talents
Behavioral analysis
Personalized by profile
Project Description
We created an Oracle of Talents in partnership with the Bferraz agency for Santander's student job fair. The project was designed to understand people's behavioral profiles and indicate the professional profile that best matches each individual.
Each student answered 5 questions according to their preferences, and the oracle analyzed the answers to provide a personalized professional profile recommendation — connecting young people to the job market in a playful and meaningful way.
What made the experience unique
What was developed
- Playful and interactive journey for students
- Personalized behavioral analysis
- Connection between students and the job market
- Professional profile recommendation for each participant
Project Info
Project Gallery
How the activation worked
Behavioral Analysis
The oracle interpreted each student's answers to identify the professional profile best suited to their behavioral patterns.
Student-Focused
Gamified and playful experience, making career guidance accessible and engaging for young people looking for their first job.
Job Market Bridge
A bridge between students and the job market, with a personalized professional profile recommendation at the end of the journey.
Preparadão Santander
What was the Oracle of Talents?
An experience created by XR Studio with the agency Bferraz for Santander at the Preparadão job fair. The oracle analyzed students' behavior and suggested each one's professional profile.
How did it work?
Each student answered five questions based on their preferences. The oracle analyzed the answers and, at the end of the journey, suggested the best-fitting professional profile.
What was the goal of the activation?
To help students identify their professional profile and connect young people looking for their first job with the job market, in a playful, personalized way.
Does XR Studio create quizzes and games for other brands?
Yes. Besides the quizzes for Santander with Bferraz, XR Studio created the Swift duel with the agency Pros, the B3 tennis game at Rio Open with Hands and Google's gamified Black Friday journey. See interactive games for brands.
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